Project Description

TasteTech – Streamlining Growth with SAP Business ByDesign
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  • Company

  • Location
    Bristol, UK

  • Industry

  • Services
    Flavours for the food industry

  • Employees 52

  • Annual Revenue £6 million

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“We are always looking for new business and sectors that might benefit from our expertise and are extremely proud of our achievements – In Cloud Solutions have helped us to move forward and get the best from our new system. It does everything we want it to do and more. We are now heading for our best year ever.”

Rob Sinton , Commercial Director TasteTech


TasteTech is a family run company making controlled-release food flavourings and ingredients for the food industry. Based in Bristol, they are pioneers in flavour encapsulation technology as used in chewing gum, confectionary and sports nutrition. They also offer creative solutions to bakery markets worldwide.


As a highly specialised company TasteTech must offer very high levels of safety, efficiency and discretion – many of their client companies insist on non-disclosure agreements to protect the secrecy of their recipes. They must also comply with very strict British standards for food manufacturing. Rob Sinton, Supply Chain Manager and owning family member says; “Food safety is at the forefront of everything that we do which in turn helps to build customer trust.” Correct labelling is paramount and everything must be traceable on its journey in and out of the factory.


With ambitious plans for growth TasteTech needed to get rid of the patchwork of different legacy systems they had been using for ordering and purchasing, in favour of one integrated system in the cloud. They chose SAP Business ByDesign – a solution in a box which comes with finance and project management. It can be used to manage sales as well as manufacturing. By working in partnership with In Cloud Solutions they have streamlined their production and distribution processes while gaining greater transparency and control over operations. Today, checks are faster, labelling more accurate and they can make changes more simply as they add products to their portfolio – all of which enhances their reputation for quality.


“We have also enjoyed significant cost savings by reducing three separate systems into just the one”


Grow business by doubling turnover again in next 5 years

Go paperless

Continue to innovate and serve customers to the highest possible standards by using SAP Business ByDesign


In Cloud Solutions were able to help TasteTech on their transformation journey due to the expertise of our experienced team. We pride ourselves on the reliability and integrity of our service and would love to be your trusted partner.


We would love to tell you so much more about Business ByDesign and how it can help your business.

Book a demo now or just email your interest to [email protected]

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